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Break the old drinking cycle, reset your relationship with alcohol, and cultivate a joyful, fulfilling life without alcohol.

Sober Curiosity 

Experience

 

8-Week Guided Journey + Year-Long Ongoing Support

 

A non-12-step approach for high-achieving individuals ready to break free from the old drinking cycle and rediscover joy, confidence, and freedom—without alcohol.

 

With Sobriety Guide & Creator of the Empowered AF (Alcohol-Free) 4-Pillar System

Jeanette Hu

JOIN THE WAITLIST
A founding member
 

A big thank you for making sobriety an actual possibility in my life where anything else I have tried in the past has failed.

If you could...

confidently break the old drinking pattern...

...feel genuinely good about saying no to a drink,
and wake up energized and empowered each day—

 

...would you give yourself that gift? 

Or, would you keep on…

Lying awake at 3 a.m. with a pounding headache and scratchy throat, trying to piece together last night.

Staring down the wine bottle, whispering, “I’m stronger than this,” while fighting back the voice, “Just one glass won’t hurt.”

Feeling left out while sipping your sparkling water, trying to ignore the quiet whisper, “Why can’t I drink like everyone else?”

Waking up with a pit in your stomach, realizing you’ve broken yet another promise.

Good news:

An alcohol-free life doesn’t have to be so exhausting, dry, or filled with FOMO.

 

Inside our 8-week guided course & ongoing membership

Sober Curiosity Experience

You’ll uncover how to become empowered AF (alcohol-free
and reclaim joy and freedom, without relying on alcohol’s help. 

Why You Need to Discover How to Become Empowered AF—From a Therapist Turned Sobriety Guide

 

HEY, I'M JEANETTE!

 

Between the ages of 16 and 30, I drank myself to sleep every single night.

But when I finally decided it was time to break my drinking pattern,

I didn’t walk into an AA meeting—

I walked into graduate school.

 

And here’s what I know about you...

The answer to reclaiming joy and freedom from alcohol has zero to do with how motivated, determined, or capable you are.

(Because I know you are—that’s why you’re reading this.)

The answer is how soon you can find the right strategy that actually works for you.

And who’s better to show you that strategy than someone who’s already walked the road?

👉 You’re looking at her.

 

As a decade-long daily drinker turned psychotherapist, I quickly realized that the traditional approach to an alcohol-free life can be intuitive, yet counter-productive…

 

Because “just quit” is not always the answer.

Here’s why we really drink—

 

a loop that involves four hidden forces, and only one of them is actually about alcohol

 

Universal

Needs

Alcohol often serves a purpose — to help us relax, connect, or feel belong. 

Learned

Beliefs

We were taught to see alcohol as a shortcut to meet those needs — a way to unwind, be social, or fit in.

Habit

Loops

When drinking “works,” our brain takes note. With enough repetition, habit loops form, making drinking feel automatic.

Powerless

Mindset

We start to believe in stories like “I can’t have fun/relax/connect with others without drinking,” and these beliefs keep us stuck.

Once you understand these four hidden forces, breaking old drinking patterns stops being about “just stop drinking,” 

 

But about strategically outgrow the old drinking loop.

 

Here is how we do it inside Sober Curiosity Lab: 

Realign your needs with what truly matters to you

Rewrite the stories that keep fueling the desire to drink

 Build empowering skills to release alcohol as a crutch

 Upgrade the mindset to turns challenge into progress

 

So you can outgrow the old drinking loop — and unlock a joyful, empowered alcohol-free life.

3 Reasons Why You Want to Become Empowered AF: 

 

Empowered rather than “surrendered”

 

We believe what you lack is not power, but tools.

Alcohol serves a purpose in your lives, whether it’s helping you relax, have fun, manage loneliness, or ease boredom. 

To help you become Empowered AF, we don’t ask you to surrender — we show you how to intentionally replace alcohol with empowering tools.

Outgrown instead of “recovering” 

 

The mainstream narrative calls going alcohol-free “recovery.”

We see it as discovery.

Leaving behind a habit that no longer fits and embracing the possibility of something better is one of the most empowering choices you can make.

We call it consciously outgrowing. 

That’s why in the Lab, we don’t stop at breaking old patterns. We’re here to help you reinvent a joyful, fulfilling AF life that makes alcohol irrelevant.

Aligned instead of "Abstinent ”

 

The truth is, you’re not here to let go of alcohol just for the sake of letting it go.

You’re here because you want to make space for what matters more:

Family. Joy. Creativity. Growth. Meaning and true fulfillment

That’s why inside the Lab, you’ll never be asked to focus on “abstinence” for its own sake.

Instead, we are here to help you uncover what matters most to you and align your actions with your values.

A Past Student
 

After having worked through this course I feel as though my relationship with alcohol is changing. Although I am not completely there yet, I no longer feel the need to drink to have a good time relax, or reward myself for a long week at work.

 

Get ready for a fast-tracked reset to help you interrupt the old drinking patterns and reclaim self-trust and freedom, inside the

 

Sober Curiosity Lab

 

January 12th to March 6th, 2026

 

An 8-week guided journey to break old drinking patterns and reset your relationship with alcohol—on your own terms

Phase One: January 14th to January 23rd

Rediscovery 

5-Part Compassion Cultivators 

Explore your story with alcohol through a compassionate, empowered lens—so you can finally let go of the shame and self-blame keeping you stuck.

Includes 5 powerful video lessons to help you shift your inner narrative.

Phase Two: January 26th to February 16th 

Rewrite 
10-Core Lie Detector 

Unpack the cultural conditioning around alcohol and rewrite the core beliefs that feed temptation and keep you stuck in the drinking loop.

Includes 10 video lessons to help you dismantle old narratives and reclaim emotional freedom.

Phase Three: February 18th to February 28

Reconnect

5-Step Reset Readiness 

Reconnect with what truly matters, redesign your habits to match your values, and build an empowering mindset that turns challenges into lasting growth.

Includes 5 video lessons to get you ready for an alcohol reset.

Phase Four: March 1 & Match 8th

Rebuild

5 Essential AF Skills to Build Emotional Sobriety

Handle cravings, stress, tough moments, and negative emotions—without reaching for the crutch of alcohol. 

This essential AF Skill Kit gives you practical tools to navigate hard moments and build emotional sobriety, so that you can regain confidence in yourself, alcohol-free. 

Jamie Lavender, LMFT, Clinical Supervisor

 

Jeanette’s work is grounded in research, including the most recent, cutting edge ideas about working with substance use and behavior change…

She uses her own lived experience, interactions with clients, great therapeutic skill, and integration of evolving concepts and research, all of which keeps the foundation of her model growing and current.

 And give yourself the gift of ongoing support to rediscover joy, confidence, and freedom—without alcohol, inside the

 

Sober Curiosity Society

 

March 9th, 2026 & Beyond

 

An exclusive, non-12-step membership to build a joyful, fulfilling life where alcohol becomes small and irrelevant. 

How We Make It Happen Together…

The Empowered Alcohol-Free Triple Threat

 

Three powerful layers of support that work together to create real, lasting change.

No.1

Bi-Monthly Live

Coaching Calls

 

Go from “struggling alone” to “thriving together.”

Twice a month,  join live group calls for personalized guidance, connection, and real-time coaching.

So you can feel seen, heard, and held by people who gets it. 

Because growth happens faster (and feels easier) when you’re not doing it alon

 No.2

Monthly Belief

Rewrite Deep Dive

 

Go from “fighting the desire” to “rewiring the desire.”

Each month, we’ll tackle one alcohol-related belief that fuels your urge to drink — and rewrite it using psychology-informed, science-based tools.

So that you stop trying to resist the drink and start to release it for good.

Because when you change the belief, the craving loses its power.

No.3

Monthly Skill

Expansion Deep Dive

 

Go from “needing the crutch” to “confidently alcohol-free.”

Every month, you’ll learn one practical, Empowered AF skill to apply in your daily life — helping you replace the crutch of alcohol with tools. 

So that you can rebuild self-trust and confidence, not through willpower, but through skill power. 

Because empowerment doesn't comes from remove alcohol, it comes from replacing it. 

There is more...

The Thriving in Sobriety Bonus Boost

(Because sometimes a little extra makes all the difference)

 

Bonus #1

Bi-Weekly Micro-Dose

Emails

 

Busy life? No worries.

These bite-sized bursts of inspiration, mindset shifts, and skill-building tips are delivered straight to your inbox twice a week.

Designed to create maximum progress with minimal effort — because transformation should fit your real life, not the other way around

Bonus #2

Private

Community Access

 

Tired of feeling alone? You don’t have to anymore.

Our intimate, exclusive community is open 24/7, a space where you can drop in for a laugh, a vent or a pep talk. Because connection is what turns change into a lifestyle.

You’ll never know if you don’t try it!

It doesn’t require a spiritual belief, and the program allows you to grow at your own pace, offering support all the way! You don’t have to completely give up drinking.

The more you participate, the more you will learn new information and begin to change or alter the way you think, which will over time, change your behavior.

If it’s worked for me, it can work for you.

 

-- A current student 

2026 New Year

Enrollment Bonus

2026 New Year Enrollment Bonus #1

5-Day Make-It Happen Challenge 

 

(Value.: $47)

2026 New Year Enrollment Bonus #2

30-Day Empowered AF Reset Strategy

 

 (Value.: $197)

2026 New Year Enrollment Bonus #3

5 Essential AF Skills to Build Emotional Sobriety

 

(Value: 197)

Fast-Action Bonus

 Empowered AF Skill Vault 

 (Join before 1/4/26, 11:59 PM, PT)

  • Craving Management Toolkit
  • Done-for-You Scripts: 7-Ways to Say "No" to a Drink
  • Loop Breaker: 3-Step To Break Boredom Drinking
  • Loop Breaker: 5-Tips to Ditch the Nightcap
  • AF Checklist: The 30 Reasons Why People Drink Checklist
  • AF Tool: 25% Happier without Booze in 10 Weeks
  • AF Tool: 3R Response to Turn Slip into Growth
  • And MORE...
(Value: $197)

In the long run, I believe now that I can become free of the grip alcohol has had on me for so many years.  

 

Jeanette, I believe you have done your part and given me what I need, and I thank you from the bottom of my heart.

 

-- David. B 

Ready to make 2026 the year of transformation and positive changes?

 

Make It Happen Today with…

Pay As You Go

$99/month

( Cancel anytime )

  • 8-Week Guided Journey inside Sober Curiosity Lab (Value: $997)

  • Monthly Benefit #1: Bi-Monthly Live Coaching Calls

  • Monthly Benefit #2: Monthly Belief Rewrite Deep Dive

  • Monthly Benefit #3: Monthly Skill Expansion Deep Dive

  • Bonus #1: 5-Day Make-It Happen Challenge (Value: $47)

  • Bonus #2: 30-Day Empowered AF Reset Strategy (Value: $197)

  • Bonus #3: 5 Essential AF Skills to Build Emotional Sobriety (Value: $197)

  • Bonus #4: Bi-Weekly Micro-Dose Emails  (Value: $27/month)

  • Bonus #5: Private Community Access (Value: $27/month)

     
  • Fast-Action Bonus: Fast-Action Bonus: Empowered AF Skill Vault t (Value: $197 — join by 1/4/26)
Join Waitlist

Year-Long Support

$792/year

( Get 4 months free )

  • 8-Week Guided Journey inside Sober Curiosity Lab (Value: $997)

  • Monthly Benefit #1: Bi-Monthly Live Coaching Calls

  • Monthly Benefit #2: Monthly Belief Rewrite Deep Dive

  • Monthly Benefit #3: Monthly Skill Expansion Deep Dive

  • Bonus #1: 5-Day Make-It Happen Challenge (Value: $47)

  • Bonus #2: 30-Day Empowered AF Reset Strategy (Value: $197)

  • Bonus #3: 5 Essential AF Skills to Build Emotional Sobriety (Value: $197)

  • Bonus #4: Bi-Weekly Micro-Dose Emails  (Value: $27/month)

  • Bonus #5: Private Community Access (Value: $27/month)


  • Fast-Action Bonus: Fast-Action Bonus: Empowered AF Skill Vault t (Value: $197 — join by 1/4/26)
Join Waitlist

90-DAY MONEY-BACK GUARANTEE

What if it doesn't work for you? Then I won't keep your money.

If you have completed the 20 lessons in full and don't like it, show us the completed assignments and get your money back. Simple as that.

A founding member, David.B

 

We can learn to discover what it is that really does make us happy.

 

Sober Curiosity is a road map to undo years of being conditioned to filling up a void with a substance and replacing it with things unique to each person that was meant to make their life fulfilling.

FREQUENTLY ASKED QUESTIONS.

Important Note

 

If you experience severe withdrawal symptoms like delirium tremens or hallucinations when cutting back on alcohol, you may have developed a physical dependency.
 
While Sober Curiosity Lab can help with the emotional and psychological aspects of addiction by changing your perspective on alcohol, it is NOT a substitute for professional mental health treatment or medical care. All information provided in our online course and group calls is for educational and informational purposes only. If you feel you have developed a physical dependency, please consult your doctor for medical assistance during detox. Your health is essential!
 
-- with care, Jeanette 

Want to add your Empowered AF story alongside others?

 

Make It Happen Today with…

6 Monthly Payments

$199

Get started today for just $197

  • Module 1: Rediscovery
    with the 5-Part Compassion Cultivators

  • Module 2: Rewrite
    with the 10-Core Lie Detector

  • Module 3: Reconnect
    with the 5-Step Reset Readiness
  • Bonus #1: Reset
    with the 30-Day Empowered AF Reset Strategy

  • Bonus #2: Rebuild
    with the 5 Essential AF Skill Kit

  • Bonus #3: Reinvent
    with 3 Months of Group Coaching + Private Community Access

Join Waitlist

Pay in Full

$997

Save $197 when you pay in full

  • Module 1: Rediscovery
    with the 5-Part Compassion Cultivators

  • Module 2: Rewrite
    with the 10-Core Lie Detector

  • Module 3: Reconnect
    with the 5-Step Reset Readiness
  • Bonus #1: Reset
    with the 30-Day Empowered AF Reset Strategy

  • Bonus #2: Rebuild
    with the 5 Essential AF Skill Kit

  • Bonus #3: Reinvent
    with 3 Months of Group Coaching + Private Community Access

Join Waitlist

Why this enrollment is different?

Because of an upcoming life transition, I’m offering the Sober Curiosity Lab bundled with year-long support in a way I don’t usually do.

Typically, the Lab is offered separately for $997. This enrollment is a one-time opportunity to receive the full guided journey plus ongoing support as one complete experience.